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2023 ADDICTION MEETUP RECAP: DESCRIBING THE INDESCRIBABLE
We don’t care if we say it every year, because we MEAN it every year: this was the BEST MEETUP EVER! It's impossible to put an experience like this week into words, but we’re gonna try.
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RUGGED CHIC
There’s an inexplicable appreciation for the “well-loved” look and this collection embraces the perfectly imperfect. One of the signature jackets weaves together old school elements, art, and some good ol’ Western slang.
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WELCOME TO COWPOKE U
This collection is a tongue-in-cheek conceptualization of cowboy mojo and college memorabilia, of imagining a university that offers an education that many of us just came by honestly.
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BLUE RIBBON STYLE
Color has been king this year. As we transition into fall, we’re leaning more into what we consider comfort colors.
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FLEECE DE RESISTANCE
Impressively strong, irresistibly soft, and unbelievably stylish. You’re about to fall in love with fleece like you’ve never seen it.
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GO FOR THE GAUNTLET
Accessories allow you to experiment and reinvent yourself time and again, without totally overhauling your whole wardrobe. These bold beauties should do the trick!
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ABSENT ALREADY?
If you missed the first day of class at Cowpoke U, you can make it up and still snag this season's style syllabus with this recording of the line launch!
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GET READY TO ENROLL IN COWPOKE U
Sharpen your pencils and pack your backpacks – school is about to be in session! The Cowpoke U collection launches Tuesday, July 18th.
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OUTFITS OUTSIDE THE BOX: HAY BABIES EDITION
Check out some of theses super-cute summer styles – and real-world-wearable looks – we put together for the Hay Babies collection.
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2023 ADDICTION PARTY: WHAT, WHEN, WEAR
Hey, have we mentioned we’re having a party? And it’s our favorite 4 days of the year, so we REALLY hope you’re planning to be there! Here’s what’s on this year’s agenda.
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IT’S ALMOST ADDICTION PARTY TIME!
If you’ve come in years past, you already know what an awesome experience awaits, but if you haven’t joined us at an annual Meetup yet, here’s what’s in store!
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HAY BABIES’ DARK HORSES
It’s been a while since we’ve declared our “dark horses” for a collection, but it’s always an interesting and entertaining take, and it’s a unique opportunity to view the looks through a different lens.
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