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  • RODEO 2026: NU RODEO

    East Coast elegance, Western grit.

    Inspired by equines and tack, English riders and rodeo royalty, the Nu Rodeo collection elevates the equestrian aesthetic. It debuts a gorgeous glen plaid print and a posh pony print, and it celebrates the reemergence of the waistline with fitted silhouettes and full skirts. It carries an undercurrent of poise and polish and strong femininity.

    Kaylin wearing the Horsiculutre Dress with Double D Ranch jewelry.

    HORSICULTURE

    March 07, 2026 1 min read

    This statement print brings together two things we can rarely resist: gorgeous Western art and a good play on words.
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    GETTING ‘NU RODEO’ READY MUAH FACE

    GETTING ‘NU RODEO’ READY

    March 07, 2026 2 min read

    Our go-to gal for hair and makeup, Lisa Martensen, shares her product recs and pro-tips for capturing that equestrian-elegant aesthetic of Nu Rodeo.
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    Renee Davis at the 2026 San Antonio Stock Show and Rodeo

    RENEE DAVIS RULES THE RODEO

    March 07, 2026 3 min read 2 Comments

    A longtime friend and DDR devotee, Renee Davis is an unofficial ambassador for the brand everywhere she goes. Recently, she committed to 18 outfits in 17 days at the San Antonio Rodeo – all of them Double D.
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