apparel
Double Talk
WE’D RATHER BE AT THE RODEO
For our new Pecos collection we’ve been inspired by the birthplace of rodeo!
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HOW TO REALLY KEEP THOSE RESOLUTIONS
Learn the three secrets that make sticking to your new year goals easy and achievable.
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OUR 2023 RECAP
It has been a wild ride! Let’s look back at some of the best memories we made together in 2023!
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BEAUTIES, BRONC RIDERS, & BANDIT QUEENS
Explore the untamed stories of women who defied the norm, challenged the boys' club mentalities, and left an indelible mark on history – from iconic outlaws like Belle Starr to benevolent pioneers like Miss Rodeo America.
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THE FINER SIDE OF FORT WORTH
Step into the enchanting evolution of Fort Worth's Stockyards – once a rustic haven for cattle commerce, now a chic destination for upscale shopping, opulent dining, and luxurious lodging.
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PUT IT IN NEUTRAL
With so much color clamoring for our attention this year (ahem, ‘90s neons and Barbie pinks), we have a whole new appreciation for neutrals.
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SHEAR PERFECTION
We’re going to let you in on a style secret: shearling is the it-factor this season.
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BLACK TIE IS BEST IN THE WEST
The LBD has long been the darling of everything from date night to debutante balls, but we believe in doing black tie better.
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CHRISTMAS EVE: COWGIRL STYLE!
Saddle up! Holiday season is here and we've put together some cowgirl-inspired Christmas looks to make sure you're dressed to impress, no matter what the family has planned.
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LADIES WHO LUXE
It’s the most wonderful time of year for a lot of reasons, but at the top of our list is the cashmere couture.
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