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by Halley Sanford March 12, 2023 1 min read

It was the señorita that started it all.

Cheryl’s brain (and office, and apartment, and upstairs of the Mothership, and computer, and phone…) essentially keeps a card catalog of everything she’s ever seen that inspired her – pieces she’s found, places she’s been, people she’s met. And just as much as she has an eye for imagery, she has a taste for talent; you’ve seen it in the amazing artists and artisans she’s introduced to the DDR audience over the years. This señorita is the creation of contemporary collage artist Dolan Geiman, and Cheryl’s admiration of this image evolved into a creative collaboration on the whole collection.

“I’ve had this señorita on my radar for a while now, wanting to work her into design,” Cheryl said. “Originally, I reached out just hoping he would allow me to license the image, but when he expressed interest in collaborating, I was over the moon. He customized this senorita for us, incorporating our tagline ‘Play nice, be free’, a pair of Oscar Betz in her ears, and a few other Double D details.”

And why did we dub her Dakoda? Well, it’s a name that means “friend”, and unlike the state, it’s spelled with a – wait for it – double D.


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