DDR DRESS-UP: ATOMIC RANCH EDITION

Y’all know what time it is! Everybody’s favorite day at the office and a chance for y’all to get to see some of your favorites dolled up in the current collection. Check out how we’re rocking our Atomic Ranch at the Mothership!

KRISTEN SCHLEY, Hard Luck Dress (in bronco)

“I chose the Hard Luck Dress because it’s bold, timeless, and makes me feel confident the moment I put it on. It perfectly captures the spirit of Double D Ranch — strong, stylish, and rooted in Western tradition.”

MELISSA PRASEK, Atomic Ranch Top

“This top was a no-brainer — bright, bold, and comfortable. It makes a statement without me having to try too hard.”

LEEANN WENSKE, Long Tall Texan Sweater & McCoy Top

“I absolutely love the length of this top. It’s a perfect weight so I can wear it on warm days and layer on colder. The little cowboys all around, are you kidding me?!? I was obsessed from first sight!”

PETRA PRICE, Hard Luck Sheer Top, Sonora Vest (in olive)

“I really like the horseshoes on this top, and I love the fall color of the vest. It’s a great rodeo outfit!”

DORIS LOREDO, Etta Top (in bronco)

“I chose the Etta top because of its complimentary look. The rouching and the smocking at the bottom helps with my shape, it really diminishes my tummy – let’s be honest, I’m getting older and have a belly. The studding and this fabric upholds the classic DDR look. I was also attracted to the sleeves; they are fuller so I feel it gives me a more lavish look, yet they are not too long (yes, I have short arms!) because of their elastic smocked cuff.   And the game changer that made me purchase: I wore it in August and was not hot!”

SAMANTHA KAISER, Decoder Ring Top & Atomic Ranch Denim Pant

“The tee is so soft and comfortable, and the pants are such a fun pattern – I get components every time I wear them!”

CLAIRE KISER, Texas Toupée Top & Prairie Swing Petticoat

“I’ve always loved mixing prints, and nothing makes me happier than pairing stripes with polka dots – it’s my forever favorite combo. The real show-stopper, though, is the petticoat. It adds just the right amount of drama and movement, and I get asked all the time where to find one. This outfit feels like pure joy to me... playful, bold, and a little unexpected!”

NATHALY MEDINA, Diggers Sweatshirt

“It’s cute and comfortable, and I love the fringe!”

VICKIE SOBOTIK, Remuda Short Dress

“Well, it’s both of my favorite things – denim and a dress!”

MADALYN HANSLIK, Atomic Cowboy Top

“I love me a collared shirt, and this one hits all the high notes: a nice length, sleeves that aren’t too long, a color combination that’ll suit anybody, and little pops of flair that make it a statement piece. With this top, it’s all in the subtlety that make it the fun little thing it is.”

SUSAN HENSLEY, Decoder Ring Top

“It’s the best kind of top – it’s casual, cute, and goes with everything!”

JILL JACOBS, Sidekick Jacket

“I am loving this fabulous piece! It can be dressed up or down and is made for layering. The Sidekick Jacket has a southwestern twist of details and is not only comfortable it makes a statement, too!”

ESTHER BOWEN, Route 66 Dress (in black)

“I chose the Route 66 dress because no matter who I saw it on at the Meetup, they looked STUNNING in it. I figured it was one of those miracle dresses and I couldn’t go wrong wearing it.”

COURTNEY GREENER, Long Tall Texan Sweater

“I fell in love with the silhouette of the Coral Pals sweater in the 2024 Rodeo collection, Pecos. At the time, I was seven months pregnant, and let’s just say nothing was fitting correctly. When I saw the Long Tall Texas Sweater in the Atomic Ranch collection, it was immediately my favorite and at the top of my list to get my hands on! I love how you can layer it or wear it by itself!”