UP NEXT: ATOMIC RANCH

Ladies, brace yourselves – if you thought you loved the last line, you’re likely to swoon over this one! (No joke, when it was brought up how great the response was to Rhinestone Suits & Cowboy Boots, Audrey laughed, “Wait ‘til they see Atomic Ranch!”)

Atomic Ranch is in a league of its own. Inspired by the era of the “atomic ranch house”, it’s unapologetically retro and yet truly timeless. It brings a modern practicality to statement swing dance silhouettes, the color palette is strong and grounded, and there’s an irresistible mid-century charm that has unexpectedly united generations. The signature print is reminiscent of old school Western wallpapers, the midi is the main character (with a first-ever petticoat playing a supporting role), and we are putting a sophisticated spin on ‘bowling alley chic’.

Join us Tuesday, July 22nd at 7:30 p.m. for a Facebook Live presentation of the Transitional 2025 collection, Atomic Ranch. The McMullen Sisters will walk you through all the intricacies and inspiration of the new pieces, while offering outfit inspo and anecdotes along the way – peppered with commentary and comedy, as always! You can RSVP to the Facebook event to be entered into one of several drawings that will be announced during the launch, but make sure you tune in – MUST BE PRESENT TO WIN! See y’all soon!