apparel
EVEN COWGIRLS GET THE BLUES
And we’ve never been happier about it.
As a primary color and the hue of America’s most beloved article of clothing – the blue jean – blue never really, truly leaves your wardrobe, but right now, it’s heavy on the runways and back on the racks.
Blue took a backseat during the post-pandemic ‘dopamine dressing’ days that embraced highlighter hues of neon yellows and hot pinks, and then of course, there was the year of Barbie-core, but as the pendulum swings toward a more sophisticated side of the spectrum, it’s showing up strong once again – in every shade. Expect to see an influx of navy in luxury looks (think leathers, cashmeres, coats), denims done in a lot of fresh ways, and a whole lot of lapis lazuli.
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