This collection is a look all its own. It fits within the Giant family, but it definitely stands apart from Wildcatter and Cattlemen. Riata has a strong Mexican influence, and it has a boldness about it. We’ve got some tips to help you rock Riata from head to toe!
A rancher, a photographer, and a mother of two, Whitney has a forte for fashion and a following to prove it. She joined us this summer for our Style Maker shoot and we got her take on the Giant Collection while getting to know her.
A British beauty and a band of cowboys… Almost sounds like the opening line of a joke! We invaded the Wyatt Ranches for a few days to shoot the Cattlemen Collection, and the contrast of characters was nothing short of charming.
It’s almost time to launch our 2019 Fall Collection! Carrying on the theme of Giant, this drop channels the Benedict side of the story -- from the hard work to the high living. It’s a little Leslie Benedict, a little Liz Taylor, and a lot classic Double D Ranch!
Do you want to get that retro-cool Space Cowboy cat eye like our catalog models? It’s easier than you think! Makeup expert Lisa Martensen shows you how.